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Automotive Sales & Service: Best Referral Sources

Who should be sending you clients, and the rooms they are already sitting in.

Get the networking events worth showing up to

Tell us where you are. We will send you the best rooms for auto dealers and repair shops and the next meeting dates. Add a ZIP and this page will also show your local chapters and which seats are open.

Most business owners network where their competitors are, not where their referral partners are.

Your own trade group is for learning. Your partners' groups are where the work comes from. Everything below starts with one question. When something happens that makes people need auto dealers and repair shops, who else gets a call that same week?

Auto dealers and repair shops sell to both individuals and businesses, and most of the work starts when somebody gets in a car accident. It moves fast, so being the name already in hand matters more than being the cheapest. Clients come back, which makes one good introduction worth years.

What starts the work
  • Auto collisionwhen somebody gets in a car accident
  • Vehicle breakdownwhen a vehicle breaks down or has to be towed
  • Job changewhen somebody changes jobs or gets relocated
  • Move-in / relocationwhen a family moves into a new place
  • Business formationwhen somebody starts a company
Block one

Who should be sending you clients

Ranked by what starts the job, not by who sounds close to your trade.

  1. 01

    Primary Care Physician

    They send you work
    65

    Trigger: somebody changes jobs or gets relocated

    Primary care practices hear about it when somebody changes jobs or gets relocated, before you do. This one sends you work rather than trading it.

  2. 02

    Insurance Property & Casualty

    They send you work
    62

    Trigger: somebody gets in a car accident

    P&C insurance agents hear about it when somebody gets in a car accident, before you do. This one sends you work rather than trading it.

  3. 03

    Childcare & Preschool

    They send you work
    62

    Trigger: somebody changes jobs or gets relocated

    Childcare centers and preschools hear about it when somebody changes jobs or gets relocated, before you do. This one sends you work rather than trading it.

  4. 04

    Physical Therapist

    They send you work
    62

    Trigger: somebody gets in a car accident

    Physical therapists hear about it when somebody gets in a car accident, before you do. This one sends you work rather than trading it.

  5. 05

    Chiropractor

    They send you work
    61

    Trigger: somebody gets in a car accident

    Chiropractors hear about it when somebody gets in a car accident, before you do. This one sends you work rather than trading it.

  6. 06

    Security Systems

    They send you work
    61

    Trigger: a family moves into a new place

    Security system companies hear about it when a family moves into a new place, before you do. This one sends you work rather than trading it.

  7. 07

    Mental Health Therapist

    They send you work
    61

    Trigger: somebody changes jobs or gets relocated

    Therapists and counselors hear about it when somebody changes jobs or gets relocated, before you do. This one sends you work rather than trading it.

  8. 08

    Orthopedic & Pain Management

    They send you work
    60

    Trigger: somebody gets in a car accident

    Orthopedic and pain management practices hear about it when somebody gets in a car accident, before you do. This one sends you work rather than trading it.

  9. 09

    Carpet & Upholstery Cleaning

    They send you work
    59

    Trigger: a family moves into a new place

    Carpet cleaning companies hear about it when a family moves into a new place, before you do. This one sends you work rather than trading it.

  10. 10

    IT Services / Managed IT

    They send you work
    59

    Trigger: somebody starts a company

    IT and managed service providers hear about it when somebody starts a company, before you do. This one sends you work rather than trading it.

Block two

Where those people actually are

Ranked by how many of your best partners are in the room, and how much work each one can send you.

Start here

Your county medical society

Your partners are in this room: primary care practices, physical therapists, and orthopedic and pain management practices.

Doctors in one room, and almost nobody there is selling to them. You can usually go as a sponsor.

Your partners' association Monthly Under $500/yr ~3 hrs/month
Find your local chapter →

Give someone nine choices and they pick none. If you do one thing from this page, do this.

  1. 01

    Your county medical society

    Your partners' association

    Your partners are in this room: primary care practices, physical therapists, and orthopedic and pain management practices.

    Doctors in one room, and almost nobody there is selling to them. You can usually go as a sponsor.

    Monthly Under $500/yr ~3 hrs/month
    Chapter finder →
  2. 02

    Your city or county chamber of commerce

    Chamber of commerce

    Your partners are in this room: primary care practices, P&C insurance agents, and physical therapists.

    Too big and too broad on its own. The value is in one committee. Pick one and go every time. The same fifteen people show up, and they get to know you.

    Monthly Under $500/yr ~4 hrs/month
    Chapter finder →
  3. 03

    State chiropractic association

    Your partners' association

    Your partners are in this room: physical therapists and chiropractors.

    Chiropractors see crash victims within days. If your work starts after an injury, this is the busiest room there is, and almost nobody in it is a lawyer.

    Quarterly Under $500/yr ~2 hrs/month
    Chapter finder →
  4. 04

    MGMA (Medical Group Management Association)

    Your partners' association

    Your partners are in this room: primary care practices and orthopedic and pain management practices.

    Office managers for doctors. They pick the vendors. The doctors just get sold to.

    Monthly $500–$2,000/yr ~3 hrs/month
    Chapter finder →
  5. 05

    Local Facebook & community groups

    Online community

    Your partners are in this room: childcare centers and preschools, chiropractors, and therapists and counselors.

    City groups, condo and HOA groups, and parent groups. For home services this is often the biggest free source on this list. Most competitors post ads instead of answers.

    Always on Free ~3 hrs/month
    Chapter finder →
  6. 06

    Independent Insurance Agents (Big I)

    Your partners' association

    Your partner is in this room: P&C insurance agents.

    Insurance agents. They get the first call after almost any damage, and they talk to the client every year at renewal.

    Monthly Under $500/yr ~3 hrs/month
    Chapter finder →
  7. 07

    BNI

    Structured referral group

    One seat per category, so your competitors are excluded by rule and the seats around you are the partners above.

    The biggest referral group in the world. You meet every week. Only one person per job. They expect you to show up.

    Weekly $500–$2,000/yr ~8 hrs/month One seat per category
    Chapter finder →
  8. 08

    LeTip International

    Structured referral group

    One seat per category, so your competitors are excluded by rule and the seats around you are the partners above.

    Weekly referral chapters. One person per job. Strong with trades and home services.

    Weekly $500–$2,000/yr ~7 hrs/month One seat per category
    Chapter finder →

Let us be straight with you. For auto dealers and repair shops, a weekly referral group is not the best pick. Your partners gather in professional groups instead, so spend your time there. We would rather say that than sell you a seat you do not need.

Block three

Is your seat open?

Prime Time takes one automotive sales & service per chapter. Put in a South Florida ZIP above and we will show you which seats are open.

Add a ZIP code at the top of the page to see which seats are open.

Get the dates

Have the next meetings sent to you

The rooms above are the answer. This is when they meet. Tell us where to send it and we will email you the next dates for auto dealers and repair shops, with the one page plan.

We already know your trade and your area from this page, so there is nothing else to fill in. We do not ask for a phone number. Every email we send has an unsubscribe link.

Take this with you

Your one-page action plan

Five partners, five things to say, three rooms. Print it and keep it in the car.

Networking plan: Automotive Sales & Service

The five people who should be sending you clients

  1. Primary Care Physician (They send you work)
    Shared trigger: somebody changes jobs or gets relocated
  2. Insurance Property & Casualty (They send you work)
    Shared trigger: somebody gets in a car accident
  3. Childcare & Preschool (They send you work)
    Shared trigger: somebody changes jobs or gets relocated
  4. Physical Therapist (They send you work)
    Shared trigger: somebody gets in a car accident
  5. Chiropractor (They send you work)
    Shared trigger: somebody gets in a car accident

The three rooms to be in

  1. Your county medical society: Your partners are in this room: primary care practices, physical therapists, and orthopedic and pain management practices.
  2. Your city or county chamber of commerce: Your partners are in this room: primary care practices, P&C insurance agents, and physical therapists.
  3. State chiropractic association: Your partners are in this room: physical therapists and chiropractors.