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Staffing / Recruiting: Best Referral Sources

Who should be sending you clients, and the rooms they are already sitting in. Tell us where you are and we will send the list.

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The rooms for staffing and recruiting firms, the next meeting dates, and who to ask for when you walk in.

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Your one-page action plan

Five partners, what starts the work for each one, and the three rooms to be in. Print it and keep it in the car.

Networking plan: Staffing / Recruiting

The five people who should be sending you clients

  1. HR Consulting / PEO (They send you work)
    Shared trigger: a business puts its first employee on payroll
  2. Payroll Services (They send you work)
    Shared trigger: a business puts its first employee on payroll
  3. Commercial Property Manager (They send you work)
    Shared trigger: a business signs a lease or opens a location
  4. IT Services / Managed IT (Two-way)
    Shared trigger: a business puts its first employee on payroll
  5. Insurance Health & Benefits (Two-way)
    Shared trigger: a business puts its first employee on payroll

The three rooms to be in

  1. LinkedIn groups & local B2B communities: Your partners are in this room: HR consultants and PEOs, payroll providers, and facility managers.
  2. Your city or county chamber of commerce: Your partners are in this room: HR consultants and PEOs, payroll providers, and commercial property managers.
  3. Vistage: Your partners are in this room: HR consultants and PEOs, IT and managed service providers, and business attorneys.

Don't confuse this with networking: SHRM local chapter. Learning and supplier access, not referrals.

The people

Who should be sending you clients

Ranked by what starts the job, not by who sounds close to your trade. When something happens that makes people need staffing and recruiting firms, who else gets a call that same week?

Match strength is how much of your work starts from the same event as theirs, scored out of 100. Higher means you are more often called into the same job in the same week.

  1. 1 HR Consulting / PEO They send you work Trigger: a business puts its first employee on payroll 78 match strength out of 100
  2. 2 Payroll Services They send you work Trigger: a business puts its first employee on payroll 73 match strength out of 100
  3. 3 Commercial Property Manager They send you work Trigger: a business signs a lease or opens a location 70 match strength out of 100
  4. 4 IT Services / Managed IT Two-way Trigger: a business puts its first employee on payroll 69 match strength out of 100
  5. 5 Insurance Health & Benefits Two-way Trigger: a business puts its first employee on payroll 69 match strength out of 100
  6. 6 Facility Manager They send you work Trigger: a business signs a lease or opens a location 69 match strength out of 100
  7. 7 Attorney Business & Corporate They send you work Trigger: a business signs a lease or opens a location 67 match strength out of 100
  8. 8 Attorney Real Estate They send you work Trigger: a business signs a lease or opens a location 67 match strength out of 100
  9. 9 CPA / Accountant They send you work Trigger: a business puts its first employee on payroll 66 match strength out of 100
  10. 10 Commercial Kitchen Equipment & Service They send you work Trigger: a business signs a lease or opens a location 65 match strength out of 100

Knowing the names is half of it. We will send the list with what to say to each one. Send me my list ↑

The rooms

Where those people actually are

Ranked by how many of your best partners are in the room, and how much work each one can send you. Give someone nine choices and they pick none, so we have marked the one to start with.

  1. 1 LinkedIn groups & local B2B communities Your pick Your partners are in this room: HR consultants and PEOs, payroll providers, and facility managers. Online community · Always on · Free · ~3 hrs/month Chapter finder →
  2. 2 Your city or county chamber of commerce Your partners are in this room: HR consultants and PEOs, payroll providers, and commercial property managers. Chamber of commerce · Monthly · Under $500/yr · ~4 hrs/month Chapter finder →
  3. 3 Vistage Your partners are in this room: HR consultants and PEOs, IT and managed service providers, and business attorneys. Paid peer group · Monthly · $2,000+/yr · ~8 hrs/month Chapter finder →
  4. 4 Software & platform user groups Your partners are in this room: facility managers and IT and managed service providers. Vendor & supply chain · Quarterly · Free · ~2 hrs/month
  5. 5 BNI One seat per category, so your competitors are excluded by rule and the seats around you are the partners above. Structured referral group · Weekly · $500–$2,000/yr · ~8 hrs/month · One seat per category Chapter finder →
  6. 6 LeTip International One seat per category, so your competitors are excluded by rule and the seats around you are the partners above. Structured referral group · Weekly · $500–$2,000/yr · ~7 hrs/month · One seat per category Chapter finder →
  7. 7 Network In Action One seat per category, so your competitors are excluded by rule and the seats around you are the partners above. Structured referral group · Monthly · $500–$2,000/yr · ~3 hrs/month · One seat per category Chapter finder →
The competitor trap

SHRM local chapter

Most staffing and recruiting firms join this room first. It is also the one most likely to be the wrong pick. Everyone in it does what you do. Join it for the training, the licenses, and the ties to manufacturers. Do not join it for referrals, and do not join it instead of the rooms above.

Let us be straight with you. For staffing and recruiting firms, a weekly referral group is not the best pick. Your partners gather in professional groups instead, so spend your time there. We would rather say that than sell you a seat you do not need.

These rooms meet on real dates. We will send you the next ones for your area. Send me the dates ↑

Your seat

Is your seat open?

Prime Time takes one Staffing / Recruiting per chapter. Put a South Florida ZIP into the form above and we will show you which seats are open.

Add your ZIP code in the form above to see which seats are open. Go to the form ↑

Want this as a list you can act on?

Send it to yourself: the partners above, the rooms ranked for staffing and recruiting firms, and the next meeting dates for your area.

Send me my list